Another day, another Asheville web design & web site launch. Plus, a little logo love thrown in.
Husband and wife team Todd Frahm and Lara Nguyen needed a new logo and look – and they needed business cards and a website to help promote their art.
Yes – they’re our clients, but we’d say this if we didn’t know them: They’re AMAZING. Todd and Lara are artists – and they’re both incredibly talented. You really do need to check them out.
Enough with gushing – back to business – the name of their studio (in the River Arts district of Asheville,) is Stone Cloud Studio. After a bit of back-and-forth, we developed a logo with a couple of variations that will suit their needs across a lot of media. The logo was designed to be flexible enough for signage, printed goods and a lot of different color applications. There’s nothing worse than a logo that is difficult to design around, but this one turned out bold, beautiful, simple and super adaptable.
The site, likewise, is a simple design that allows for a lot of updating and easy management, as well as an online store that is also totally flexible. Having a blog and an easily updatable portfolio segment were important features, and – well – that’s what they got. They also needed a more Google-friendly structure and framework, and WordPress really fit the bill here.
Built with WordPress, WooThemes and WooCommerce, this site allows Todd and Lara to keep it fresh, keep Google seeing it. Plus, it looks pretty damned good, if we do say so ourselves.